Collection and Use of Personal Information
Personal information means any information that may be used to identify you, such as, your name, title, phone number, email address, or address. In general, you can browse our web site without giving us any personal information. However when you create an account at 32nd Shop or make a purchase with us we will collect relevant personal information so that we can get your order to you, and ensure that you are happy with your purchase.
To create an account or place an order we will require the following information:
- E-Mail address: This is used to update you with information specifically about your order and not for the purpose of marketing, e.g: Order status notifications/updates and review reminders.
- First & Last name: This is used to send your order to the correct address.
- Phone number: This will only be used in the event that we need to contact you urgently regarding an order or shipping.
- Shipping and/or billing address: This is used to send your order to the correct address.
Where we store your personal information
When an order is placed on our website this personal information is stored on e-commerce software Bigcommence server.
Where we use third party service provider to assist us, you information may also be stored in accordance with their practices and procedures. We require third parties to respect the security of your information and treat it in accordance with the law.
For example: we use management software ‘Linnworks’ to process your orders, including printing shipping labels. This information is only ever used by us in order to process and dispatch your order efficiently.
Data forwarding to fulfil your order
We sometimes share your personal data with trusted third parties. For example: delivery couriers.
We require third parties to respect the security of your information and to treat it in accordance with the law. We provide only the information they need to perform their specific services.
How long will you keep my person information for?
We only keep your personal date for as long as necessary to fulfil the purpose we collected it for.
For example, we will keep your details for as long as the product warranty period expired.
For your privacy at the end of the retention period, you data either be deleted or automatically Obfuscated, which will replace your name, first line of your address, email and phone number, with random characters.
What Are Cookies
Like many other sites, we use ‘Cookies’ to collect information about how you use our website. A cookie is a small file that placed on the hard drive of your computer or other devices (such as ‘smart phones’ or ‘tablets’). Cookies are used to ‘remember’ when your computer or device accesses our website and how you interact with it, allowing our web site to respond to you as an individual.
- Which pages you viewed.
- How long you spent on our site, including how long you spent on each page of our site.
- Which products you purchased from us.
- Which device you are using.
- IP Address.
What are cookies used for?
1. For technical purposes essential to effective operation of our website, particularly in relation to on-line transactions and site navigation.
2. For 32nd Shop to tailor our marketing to you based on your previous usage of our website.
3. To enable 32nd Shop to collect information about your browsing and shopping patterns. This helps us to monitor the success of our marketing campaigns.
Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you.
Can I disable Cookies?
Yes, you can choose to either accept or decline cookies. Most web browsers automatically accept cookies, however if you would prefer to disable ‘Cookies’ you can do this by changing your browsers settings to automatically decline cookies.
Disabling ‘Cookies’ may prevent you from taking full advantage of the website.
Using Web Analytics
When you visit www.32ndshop.com we use a third party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site, how long a user stays on our website and how a user navigates around our website. This information is only processed in a way which does not identify anyone. We do not make, or allow Google to make, any attempt to find out the identities of those visiting our website.
When you sign up to our e-newsletter, we will use the necessary data you provided to keep you informed about our new products and services via our e-newsletter. We don't rent or trade email lists with other organisations and businesses.
We use a third-party provider, MailChimp, to deliver our newsletter. We gather anonymous statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-newsletter. You can unsubscribe to general mailings at any time by clicking the unsubscribe link at the bottom of any of our emails.
Access to your personal information
You are entitled to view, amend, or delete the personal information that we hold. Simply contact us on Youngs international Ltd, Unit N, Langlands business park, Devon, EX15 3DA, or email your request to our Data Protection Officer dpo @32ndshop.com.